How to Pronounce Children’s Brand Konges Slojd


Bonjour Cherie, Danish brand Konges Slojd is known among so many of us because of its kooky, thoughtful and poetic products for our children. But how do you say it?

Birthday Train Pierrot - Little French Heart
The poetic and the unique is what Konges Slojd is renown for.

It’s quite easy, really. Phonetically it can be heard as Konges Shloyd!

You can hear it here.

Konges Slojd Activity Ring Bee Multi - Little French Heart 3
Konges Slojd creates the magic of childhood for babies through the world around us.

How did the brand take on such a name?

There is no doubt that the name Konges Sløjd is a source of wonder among many customers. Furthermore, the Danish vowel ‘ø’ is a little mysterious for us foreigners who have a very hard time finding the right pronunciation. Many people mistakenly think the brand is called ‘Kongens’ Sløjd, which means “the

Konges Slojd Rug Dino- Little French Heart 7
Konges Slojd is big on creatures that fascinate children, turning them into magnificent decor pieces they will remember fondly as they grow.

However, the first part of our brand name ‘Konges’ refers to the surname of the brand’s founder, Emilie Konge, who in 2014 created the first Konges Sløjd product in her cellar in Copenhagen. Emilie inherited her special surname from her great-grandfather.

Konges Slojd Fabric Bed Book Unicorn Little French Heart 3

The second part of the name ‘Sløjd’ is an old Swedish word associated with good solid craftsmanship. A word that is inspired by the fact that Emilie previously produced wooden tables – but which is also aligned with the design philosophy of creating beautiful and durable products with special details and craftmanship.

Konges Slojd Beach Set Sorbet Beach Toys - Little French Heart


And so Konges Slojd is in essence Emilie’s good and solid design and style.

Little French Heart absolutely adores the brand and offers one of the largest collection of Konges Slojd toys, decor, baby essentials and children’s clothing.

You can find Konges Slojd at Little French Heart.

And so now you not only know how to pronounce it, understand it’s meaning, you can shop beautiful Konges Slojd offerings right here.